Enterprise module • AI customer lab
AI Customer Lab
Segment, predict and personalise automatically — AURA learns every customer’s behaviour and triggers the right journey across channels in real-time.
Every store sits on a pile of untapped data. AURA turns that into dynamic audiences, churn forecasts, purchase propensities and smart retention automations.
AI Segmentation
Churn Prediction
Dynamic Personalisation
Shopify + Klaviyo + Meta sync
Segmentation
Every audience updates itself.
- Dynamic segments built on behaviour, not static tags.
- Auto-sync with Klaviyo, Meta, TikTok and Google Ads.
- Custom rules for LTV tiers, product affinities, or regions.
Prediction
See tomorrow’s churn today.
- Forecast next purchase windows per customer.
- Predict churn risk and expected lifetime value.
- Trigger flows automatically when thresholds are hit.
Personalisation
Messages that match behaviour.
- Serve different offers by predicted interest or spend band.
- Auto-adapt emails, ads and on-site experiences.
- Feed data back into CRM and analytics layers.
Setup in 3 moves
1
Connect data sources.
Shopify + Klaviyo + ads + orders + tickets — AURA maps them in minutes.
2
Train the model.
Let the system observe 30 days of customer behaviour to build predictions.
3
Activate segments.
Sync dynamic audiences across marketing tools and watch automations adapt.
Plug this module in when you’re ready to run lifecycle marketing on autopilot.
AURA learns from every click, return and repeat — then acts before you need to.