AURA Ecommerce OS Advanced module • Ops

AURA Operations AI

Central operations brain for your brand. AURA listens to events from your stores, ad accounts, tickets and finance tools, then turns them into prioritised tasks, alerts and playbooks your team can actually execute.

Replaces scattered Slack pings & random Asana boards SLAs • alerts • approvals • recurring routines Built for multi-store, multi-team ecommerce ops
Book Operations AI build → Back to all systems ↓

Instead of staring at 12 dashboards, your team gets a single stream of what needs doing today with owners, deadlines and impact – wired into your existing tools.

What this system does

From “who’s on this?” to clear ownership

AURA Operations AI watches your core systems and turns raw signals into structured, owned work. No more mystery alerts or buried ops issues.

  • Connects order, support, ad, finance and logistics data into one ops layer.
  • Maps events to playbooks – predefined ways your brand wants to respond.
  • Auto-assigns owners, deadlines and checklists by team, market or store.
  • Tracks completion so patterns of recurring ops debt are visible, not hidden.
One queue, not ten scattered channels Built around how your team already works

Where it sits in your stack

Operations AI doesn’t replace your ticketing, project or warehouse tools – it coordinates them. Think of it as the routing layer that decides what matters.

  • Inputs: Shopify/commerce events, helpdesk tickets, ad metrics, finance & inventory.
  • Connects to: Gorgias/Zendesk/Help Scout, Slack, ClickUp/Jira/Asana, Sheets, Notion.
  • Outputs to: tasks, alerts, daily/weekly briefs and ops dashboards.
  • Pairs naturally with Inbox Assistant, Logistics Hub, Daily CFO Pack and more.
Shopify • Woo • marketplaces • custom stacks
Who it’s for & what we build

Ideal for brands that…

  • Juggle multiple stores, channels and teams and feel like ops is always “behind”.
  • Have constant fire-fighting in Slack with no clear source of truth or ownership.
  • Run recurring rituals (launches, promos, seasonal spikes) but reinvent the wheel each time.
  • Know ops is the bottleneck on growth, not demand – but can’t see where to fix it.

If you’re earlier stage, we can still deploy a lean version that sets foundations for future automation and scale.

What we set up for you

  • Core event integrations (orders, tickets, inventory, payments, marketing) into AURA.
  • A library of brand-specific playbooks for common issues and opportunities.
  • Routing rules that assign tasks to the right teams, queues and tools.
  • Daily / weekly ops summaries with priority lists and blockers.
  • Governance: SLAs, escalation paths and a simple changelog of what improved.
Inputs & outputs

Inputs we need from you

  • Access to your key tools (commerce, helpdesk, project management, finance, logistics).
  • A list of critical workflows and “nightmare” ops scenarios you care most about.
  • Who’s on which team, markets/regions and rough working hours / SLAs.
  • Any existing SOPs or playbooks we should convert into AURA-native flows.

Outputs you get every cycle

  • A single, prioritised queue of ops work with clear owners and deadlines.
  • Automated alerts when SLAs slip, metrics break or repeat issues spike.
  • Simple summaries for leadership: what broke, what was fixed, what’s next.
  • Data on how work flows through your team, so you can staff and plan more calmly.
Example workflow

How a typical Operations AI loop runs

  1. We connect AURA to your core tools and map out your highest-value ops workflows.
  2. Events start flowing into the engine (orders, tickets, delays, forecasts, anomalies).
  3. AURA groups these into playbooks and generates tasks, alerts and checklists automatically.
  4. Your team completes the work in their usual tools; AURA tracks status and outcomes.
  5. The system learns which playbooks drive impact and refines priorities over time.
  6. You review simple ops scorecards instead of raw dashboards and scattered Slack threads.

Over time this becomes your always-on operations control layer – the place where data, people and systems meet.

FAQ
Is this another dashboard my team has to learn?
No. AURA lives mostly in the tools you already use – Slack, your helpdesk, your project tool. We’ll give you a light console for configuration and reporting, but day-to-day work stays where your team already lives.
Do we need everything connected on day one?
Not at all. We typically start with 2–3 critical systems – commerce, support and project management – then add finance, logistics and marketing as the foundations settle. Each layer adds more signal and more automation.
Will this replace my ops / CX team?
No. Operations AI makes your team faster and calmer by removing noise and manual routing. It handles the grunt work so humans can focus on judgement, relationships and exceptions – the things AI shouldn’t own.
How does it connect to other AURA systems?
Operations AI is the layer that pulls signals from systems like Inbox Assistant, Logistics Hub, Social Scheduler, LTV & Churn Predictor and more. It turns their insights into concrete ops work – so nothing important falls through the cracks.
Ready to give your brand a single operations brain?
We’ll wire AURA Operations AI into your stack, run the first live cycles with your team, and decide together how deep and automated it should become.
Request Operations AI setup → Browse other systems ↓